F-150 Lives Up to its Built Ford Tough Promise After Container Falls on Truck

If Ford is looking for a real life example to promote its "Built Ford Tough" marketing campaign, perhaps they should take a look at this incident that took place on the premises of the University of British Columbia (UBC) in Canada on Tuesday.

Carscoops reader Matus Burik happened to be walking outside the university when he saw a Ford F-150 pickup truck in a…low-rider mode sitting under a large dumpster that had just tipped over.

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